BOMATERNITY was founded in 2017 by a dynamic mother-daughter trio. As soon as Alicia had her first son Bodhi an idea came to her mind that she was extremely passionate about. She was trying her best to workout while learning how to be a mama. She was living in workout clothes, pulling her tight sports bra down over her breast trying to get him to feed post workout. She was looking everywhere for a nursing sports bra and couldn't find them anywhere. 

The idea just wouldnt leave her head and she got to work on how she could possibly make this vision a reality; to create an activewear line made for mamas. It took about 18 months to design and manufacture the bras we envisioned but here we are today offering mamas stylish and functional pieces to feed their little loves while ensuring they are also taking care of themselves.

We strongly believe that movement is a fundamental for our health and well-being and that mothers should make their self-care a priority.

Growing up in a family of girls, we were lucky to have a mom who ensured and supported our self-care. It is our mission to help mothers take care of themselves each and every day ensuring happy moms and in turn creating happy families are all around.

We are proud to be the first Canadian company offering activewear for mamas that enhance and contribute to their well-being.

With love, XO